The Purpose of Your Website Copy
Here is a brief SEO tip that came up in our last training.
What is the purpose of your website copy?
It is really simple if you stop and think about it. The purpose of the headline is to get your visitor to read the first paragraph and the purpose of the first paragraph is to get them to read the second paragraph.
Obiviously you need to have that critical call to action sprinkled throughout the page but also give you visitor a reason to keep reading and keep them engaged on your site.
If you have questions or comments about this post... please email me.
Thanks
Rodney Bartlett -- Reachd.