Alexa Ranking - What is it? Why Should I care?

Watch this 5 minute video below and discover what the alexa ranking. Below the video are a few notes of what is discussed in the video.

The alexa ranking is a ranking based on the traffic of your website. The smaller the number the better the ranking. So websites with higher traffic volumes have a lower number and a better Alexa ranking.

When ranking your site on traffic, alexa takes 2 items into consideration

  1. Reach - How many people came to your website
  2. Pageviews - How deep people went into your site or the number of pages viewed

In order to improve your Alexa rank, you need to improve your traffic. There are a number of ways that you can improve traffic.

  1. Advertise on Google
  2. Optimize Your website for the Search Engines
  3. Get involved with social media
  4. Add some video to your website.

If you have more questions or would like to learn more, please fill in our contact form or register for upcoming training