Online SEO Training Session 4:
Tour of Google Webmaster Tools & Technical Issues
In this one hour course we will discuss some of the technical issues related to search engine optimization including.
1. Menu Structure
2. Proper use of Redirects
3. Importance of CSS
4. Moving your Javascript into external pages.
5. Importance of clean URL structure
6. Robots.txt
Honestly most of the stuff is not all that exciting but ABSOLUTELY essential if you want to keep on the search engines for your selected keyword phrase.
Google Webmaster Tools and XML sitemaps
In the second half of the training we will take a tour of Google webmaster tools and introduce you to the XML sitemap. Your XML sitemap is one of the most important elements on your site. It is the way that you ensure that Google is crawling your website deeply.
Regarding the XML sitemap you will learn:
- What it is
- How to set it up and
- How to Submit it to Google.
Register for this one hour training and make sure that your website is structure so that Google can easily find, crawl and rank your website in the search engine results page.